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Handmade Tackle
At [FISH] Rx, we craft premium fishing tackle tailored to every adventure, blending tradition and innovation to help you land your next big catch.
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RX Slug
Price range: $1.00 through $2.50 -
High Profile Structured Snap Back, Classic Logo
$32.00 -
RX Paddle Tail
Price range: $1.40 through $3.50

Quality and Consistency
At [FISH]Rx, quality and consistency arenโt marketing termsโtheyโre what our customers rely on when they tie on one of our baits and expect it to perform every cast, every trip.

Craftsmanship and Performance
Every bait we make is a result of hands-on craftsmanship and obsessive testing, built to give anglers premium performance they can feelโfrom the first cast to the last catch.
- Each mold, pour, and color pattern is refined to ensure lifelike movement, durability, and all water conditions
- Designed in collaboration with experienced anglers who test every bait in real conditions, not just tanks.
- Materials are carefully chosen for balanceโsoft enough for a strong hookset, tough enough to last through a day of bites.
- Whether itโs grass flats, deep structure, or urban junk, our baits are dialed for precision and purpose





Souther California Saltwater Scene
Southern Californiaโs inshore saltwater scene is blowing upโand itโs not hard to see why. From the breakwalls to the back bays, we have a rich saltwater bass fishery: calico, sand, and spotted bay bass. Go-to targets for anglers chasing hard hits and close-quarters action. These saltwater bass-grouper hybrid crash baits like freight trains turning the coast line and every marina into a battleground. What used to be a niche is now a full-blown movementโand itโs just getting started.



